Back to agenda Hotels ForumDecarbonasationProject+0 New Resorts, High-End housing and the role of industrialization Wed 20 Mar | 15:30 - 16:15 AUDITORIUM HOLCIM Premium VIP Pass The intention of this session is to create an understanding between architecture as an experimental science and manufacturing as an executing and defining process of a product called housing. Many say that the innovation that is carried out in architecture is created by manufacturers. And this session must echo the constructive elements that come from the industry but have been, in turn developed by architects and designers. One more scope that makes the same “Claim” or rebuild slogan this year: accelerate the transformation of construction as the basis of the continuous improvement of our buildings. Speakers Txema García Ballester CEO Balzar Arquitectos (Stalart) Manuel Marrama Esteve CEO STALART Jose Girbes López Projects Division Director Peronda Pablo Elvira Commercial Director Porcelanosa Offsite Moderators David Tur Soler CEO dtscreativo