AI applied to the real estate sector (and therefore in all the processes of a building project)

AI is already a very present reality in the Spanish real estate sector. The new real estate cycle is closely linked to a whole innovation itinerary, in this case led by Javier Sánchez, Director of Technology and Communication at AEDAS Homes. “We are facing the 4th Industrial Revolution and ‘real estate’, now, is riding this wave of AI, which is important and urgent,” says Javier Sánchez, who urged all companies in the sector to start using and taking advantage of all the opportunities offered by IAGen. “It’s not magic and it needs a lot of good data and a lot of training, but we’re talking about a cultural change that is going very fast and a new way of working. The cost of doing nothing is too high,” he warned, while clarifying, addressing those present, that “AI is not going to take your job, but someone who handles it better than you will.” Its infinite applications in real estate mean that AI is already present in investment decisions on land linked to the margin; in the optimization of financing; in the architectural fittings connected to the income statement and to automated industrial manufacturing; in the valuation of assets, in the collection of data and feelings by voice, etc. And answering the question “What is artificial intelligence for real estate companies?”, Javier Sánchez will list the functions of AI in the sector: “… in the reduction of carbon footprint; in work management; in pre-sales and post-sales incident management through discrimination and voice, photo, video analysis; in scenario prediction (cashflow, times, inflation); in generating personalized ads in real time; in predicting attendance or not at the appointment at the point of sale; in automated customer management; in improving the client’s financing experience, evaluating candidates and partners; in quality software development, etc.” A chance to see it live!