Cities based on events

The “INSTANTANEOUS CITY”, that is, the one that emerges from exploring the relationship between major cultural events and urban planning strategies, their impact on the landscape, the economy and local culture, is a concept that is being revived. The impact of sporting or cultural events on cities is a great opportunity to reclaim the dimension that has been too often overlooked: we live in a mass media and globalized era where the internet and the media have acquired a fundamental role in social, political and economic development. The benefits of sporting events are so uncritically assumed that there seems to be no need to plan, manage or evaluate these positive effects. Few cities have a strategy or clear criteria when organizing or hosting sporting and cultural events…